Since 2016, China has signed e-commerce cooperation memoranda of understanding with multiple countries and established bilateral e-commerce cooperation mechanisms. “Silk Road E-commerce” has emerged as a new channel and highlight for economic and trade cooperation, bringing fresh opportunities for the development of cross-border e-commerce in participating countries. Against the backdrop of the COVID-19 pandemic, changes in consumer shopping habits and demand have, in turn, accelerated the growth of cross-border e-commerce. In Southeast Asia in particular, cross-border e-commerce has delivered notable results.

However, many cross-border e-commerce players underestimate the role of law in cross-border trade. Legal risks may arise across a range of areas, including consumer protection, cross-border logistics, cross-border payments, and taxation.